DESPERADOS BASS JUMP

Desperados Inner Tequila Studios presents Bass Jump, the world's first ever life-size midi launchpad. We mapped drum, bass, synth, lead, and vocal samples across a grid of trampolines. When a trampoline was bounced on, it would light up and trigger a sample loop. As attendees jumped across the launchpad, they would build an epic electronic track that was customized to their jumping pattern. The sample loops were quantized in Ableton Live so even if the jumper was off-beat, the loop would start on beat, keeping the track tight.

The entire experience was built for social. Anyone who jumped across the launchpad during our activation would recieve a copy of their track on their phone and a :15 video clip to share.

DISCIPLINE

ROLE

AGENCY

Brand Experience
Music Activation

Creative Concept
Art Direction

Jack Morton Worldwide

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